DART Machinery and Lucas Oil Products Expands Partnership

jdearing

Administrator
Staff member
CORONA, CA (March 4, 2010) - Lucas Oil Products is pleased to announce that DART Machinery has expanded its partnership within the Lucas Oil Motorsports properties under the Team Lucas umbrella for 2010. DART Machinery has been a long time supporter of the Lucas Oil Late Model Dirt Series and has been instrumental in helping to grow that series while offering racers contingency awards at the same time.

"Dart Machinery, a manufacturer of the World's Best Racing Components has been a long time supporter of the motorsports racing community, both at the professional racing level and recreational enthusiast. We are thrilled to have them expand their partnership to several other Lucas Oil Motorsports properties and offer racers contingency awards among all the racing series. Also as part of this agreement were extremely excited to have DART as the title sponsor of the DART Show-Me 100 this year at our Lucas Oil Speedway in Wheatland, MO. With the prestige and spectacle of this event matched with the nations premier national touring series this event will be a must see event in 2010," stated Tom Fredrickson of Lucas Oil Products.

Under this new agreement Dart will now be sponsoring the Lucas Oil Off Road Racing Series, the Lucas Oil Pro Pulling League, the Lucas Oil Modified Series, Lucas Oil Drag Boat Racing Series, I-10 Speedway in Blythe, CA and Lucas Oil Speedway in Wheatland, MO. DART will continue to be a sponsor of the Lucas Oil Late Model Dirt Series including the title sponsor of the DART Winternationals and now the DART Show-Me 100 held May 28-29th at the Lucas Oil Speedway. Contingency awards from DART will be available to racers in all of these series!

"Dart Machinery has a long history with Lucas Oil. We've worked with Lucas in the past both as a series sponsor and to offer contingency to a multitude of racers. By working together over the years, we have been able to help great racing series thrive and to support racers and engine builders that are the foundation of the motor sports industry.

It's because of the great success of these past programs that we are proud to announce that we have signed an expanded agreement with Lucas Oil this year. Our new agreement with Lucas Oil will support an even greater number of popular racing series, racing venues and to offer contingency support to more racers than ever before," stated Ted Keating, General Manger of DART Machinery.

About DART Machinery

DART Machinery's Technology Center in Troy, MI now houses the company's administrative offices, the R&D headquarters, and inspection, machining and warehouse operations. A separate production facility in nearby Melvindale, MI houses the thundering CNC machining centers that produces heads and blocks from raw castings. Twenty five years ago, it all began with a desk, a telephone and a dream. Today DART is the acknowledged leader in aftermarket components for racing engines.

For more information on DART you can visit their website at www.dartheads.com
About Lucas Oil Products

Founded in 1989 by Forrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself as one of the fastest-growing lubrication product lines in the consumer automotive aftermarket, featuring a line of engine oils, greases, gear lubes and problem-solving additives. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil Products has established itself as the number one selling fuel treatment and additive products manufacturer in America and Canada. Lucas Oil Products has long been directly involved in the American racing industry at all levels through multiple vehicle sponsorships and racing events.

For more information about Lucas Oil Products, please visit www.LucasOil.com

For the latest breaking news on the Lucas Oil Late Model Dirt Series, log onto www.lucasdirt.com or call the Series' Office at (951) 532-2503.
 




Back
Top