CONCORD, N.C. — April 22, 2007 — World Racing Group announced
today, effective immediately its national late model touring series will be
known as the World of Outlaws Late Model Series, removing 360OTC as
title sponsor.
“We enthusiastically promoted the 360OTC brand and were delivering,
and even over delivering, on our obligations in the partnership,”
said World Racing Group CEO Tom Deery. “Unfortunately, Rockford-
Montgomery Labs and its 360OTC brand were not able to live up to its
responsibilities and obligations and we are effectively ending the
sponsorship.
“The most important message is that the World of Outlaws Late Model
Series is stronger than it’s ever been. The series has scheduled the
most events in 2007 it’s ever had, 54 including some of the biggest
Late Model events in the country. SPEED TV has and will continue to
be a great partner, and our year end drivers point fund, winners
circle, TV and schedule will be unchanged,” continued Deery.
About DIRT MotorSports, Inc., d/b/a World Racing Group
Based in Concord, N.C., World Racing Group (WRG) is a national
sanctioning body, real-estate operator, and sports entertainment
company serving the dirt racing industry. WRG sanctions sprint car
racing under the World of Outlaws® banner, late model racing under
the World of Outlaws Late Model Series, big block modified racing
under the Advance Auto Parts Super DIRTcar Series banner and
sanctions more than 4,000-races a year under the DIRTcar Racing
banner. WRG races can be heard online at DIRTVision.com. In
addition, WRG owns and operates seven speedways.
today, effective immediately its national late model touring series will be
known as the World of Outlaws Late Model Series, removing 360OTC as
title sponsor.
“We enthusiastically promoted the 360OTC brand and were delivering,
and even over delivering, on our obligations in the partnership,”
said World Racing Group CEO Tom Deery. “Unfortunately, Rockford-
Montgomery Labs and its 360OTC brand were not able to live up to its
responsibilities and obligations and we are effectively ending the
sponsorship.
“The most important message is that the World of Outlaws Late Model
Series is stronger than it’s ever been. The series has scheduled the
most events in 2007 it’s ever had, 54 including some of the biggest
Late Model events in the country. SPEED TV has and will continue to
be a great partner, and our year end drivers point fund, winners
circle, TV and schedule will be unchanged,” continued Deery.
About DIRT MotorSports, Inc., d/b/a World Racing Group
Based in Concord, N.C., World Racing Group (WRG) is a national
sanctioning body, real-estate operator, and sports entertainment
company serving the dirt racing industry. WRG sanctions sprint car
racing under the World of Outlaws® banner, late model racing under
the World of Outlaws Late Model Series, big block modified racing
under the Advance Auto Parts Super DIRTcar Series banner and
sanctions more than 4,000-races a year under the DIRTcar Racing
banner. WRG races can be heard online at DIRTVision.com. In
addition, WRG owns and operates seven speedways.
