WAYCROSS, GA (July 22, 2011) – The Lucas Oil Late Model Dirt Series will be coming to the Empire State of New York for shows at Fonda Speedway in Fonda, NY on Wednesday, July 27th and Thursday Night, July 28th at Utica-Rome Speedway in Vernon, NY. Then on Saturday Night, July 30th the series visits Hagerstown Speedway in Hagerstown, MD. All three events will pay $10,000 to win. Also on the race program at both Fonda and Utica-Rome will be the Modified Thunder Series paying $5,000 to win.

The stars and cars of the LOLMDS feature drivers such two-time series champion, Scott Bloomquist of Mooresburg, TN; 2011 DART Show-Me 100 Winner, Jimmy Owens of Newport, TN and 2011 Dirt Late Model Dream Winner, Don O’Neal of Martinsville, IN.

Other series drivers expected to be on hand at both tracks includes; Former World 100 and Dirt Track World Champion, Steve Francis of Ashland, KY, 4-time series champion and defending Dirt Track World Championship winner, Earl Pearson Jr. of Jacksonville, FL 2010 COMP Cams Topless 100 winner, Jared Landers of Batesville, AR, Brad Neat of Dunnville, KY, 2010 DART Show-Me 100 winner Ray Cook of Brasstown, NC, Bub McCool of Vicksburg, MS, and Dale McDowell of Chickamauga, GA, who drives for NASCAR’s Clint Bowyer.

Landers leads the Quarter Master Rookie of the Year chase and will be joined by fellow rookie contenders, 15-year-old phenom, Tyler Reddick of Corning, CA and Frank Heckenast Jr. of Frankfort, IL.

Other series regulars expected to compete include; John Blankenship of Williamson, WV WV, Eric Wells of Hazard, KY, and Steve Casebolt of Richmond, IN.

The Lucas Oil Late Model Dirt Series is considered by many to be the top national raveling series for dirt late models. With the depth of its drivers to the television coverage the series receives the series has played host to record crowds the past two seasons at various race tracks across the country.

The series appears on such broadcast outlets as SPEED, VERSUS, MAV-TV, and just recently on June 19th became a part of the sport’s history by becoming the first series to have an event broadcast on a major television network as the 19th Annual DART Show-Me 100 was telecast on CBS.

The event at Fonda will be the second consecutive visit to the Ric Lucia promoted facility. Last year Jimmy Owens won an exciting battle to take the win at the historic track. For more information on the LOLMDS visit to Fonda on July 27th logo onto the speedway’s website at www.fondaspeedway.net and for ticket info you can call (518) 382-3115.

The Lucas Oil late Model Dirt Series will be making its third visit to the Gene Cole-promoted Utica-Rome Speedway on July 28th. In the previous two visits Ray Cook and Scott Bloomquist have won series events. For more information on the LOLMDS visit to Utica-Rome you can visit the track’s website at www.uticaromespeedway.com and for ticket info you can call (315) 829-4557.

After the visit to New York, the Lucas Oil Late Model Dirt Series will head to Hagerstown Speedway in Hagerstown, MD on Saturday Night, July 30th for another $10,000 to win event. The series event will mark the sixth appearance at the Frank Plessinger-promoted facility. In the previous five races at Hagerstown there have been five different winners. For more info on Hagerstown Speedway you can visit their website at www.hagerstownspeedway.com.

For the latest breaking news on the Lucas Oil Late Model Dirt Series log onto www.lucasdirt.com or you can call the series office at (951) 532-2503.

NETWORK AIR DATE AIR TIME VENUE EVENT NAME LOCATION EVENT DATE
SPEED 7/31/11 1:00 PM Magnolia Motor Speedway Clash at the Mag Columbus, MS 7/9/11
SPEED 8/7/11 1:00 PM Tri-City Speedway Budweiser Battle at the Beach Pontoon Beach, IL 7/15/11
VERSUS 8/27/11 2:30 PM Batesville Motor Speedway Bad Boy 98 Batesville, AR 5/21/11
SPEED 9/4/11 11:00 AM Florence Speedway 29th Annual Sunoco Race Fuels North/South 100 Presented by Lucas Oil Florence, KY 8/13/11
MavTV 9/8/11 9:00PM Batesville Motor Speedway Bad Boy 98 Batesville, AR 5/21/11
SPEED 9/17/11 2:00 PM Lawrenceburg Speedway Lawrenceburg, IN 8/26/11
SPEED 10/2/11 1:00 PM Portsmouth Raceway Park River Days Rumble Portsmouth, OH 9/3/11
SPEED 10/9/11 1:00 PM Virginia Motor Speedway ASi Racewear USA 100 Saluda, VA 9/17/11
SPEED 10/23/11 6:00 PM Brownstown Speedway 32nd Annual Jackson 100 Brownstown, IN 9/24/11
SPEED 10/30/11 3:00 PM Dixie Speedway Lucas Oil Dixie Shootout Woodstock, GA 10/8/11
VERSUS 12/18/11 6:00 PM Florence Speedway 29th Annual Sunoco Race Fuels North/South 100 Presented by Lucas Oil Florence, KY 8/13/11
MavTV 12/29/11 9:00PM Florence Speedway 29th Annual Sunoco Race Fuels North/South 100 Presented by Lucas Oil Florence, KY 8/13/11
SPEED TBA TBA Lucas Oil Speedway Diamond Nationals Wheatland, MO 7/16/11
SPEED TBA TBA Knoxville Raceway 8th Annual Lucas Oil Late Model Knoxville Nationals Knoxville, IA 10/1/11
MavTV TBA TBA Dixie Speedway Lucas Oil Dixie Shootout Woodstock, GA 10/8/11
VERSUS TBA TBA Dixie Speedway Lucas Oil Dixie Shootout Woodstock, GA 10/8/11

2011 Lucas Oil Late Model Dirt Series Sponsors

ASI Racewear – “The Official Merchandise Vendor” of the Lucas Oil Late Model Dirt Series

Canidae Pet Foods – “The Official Pet Foods” of the Lucas Oil Late Model Dirt Series

DART Machinery – “The Official Engine Components” of the Lucas Oil Late Model Dirt Series

E3 Spark Plugs – “The Official Spark Plug” of the Lucas Oil Late Model Dirt Series

Geico Power Sports – “The Official Insurance” of the Lucas Oil Late Model Dirt Series

General Tire – “The Official Tire” of the Lucas Oil Late Model Dirt Series

Hoosier Tire – “The Official Race Tire” of the Lucas Oil Late Model Dirt Series

K&N Filters – “The Official Filter” of the Lucas Oil Late Model Dirt Series

Lucas Oil Products – “The Official Oil” of the Lucas Oil Late Model Dirt Series
Magnaflow Exhaust – “The Official Exhaust” of the Lucas Oil Late Model Dirt Series

MavTV – “The Official Men’s Network” of the Lucas Oil Late Model Dirt Series

R&L Carrier – “The Official Carrier” of the Lucas Oil Late Model Dirt Series

Rockstar Energy Drink – “The Official Drink” of the Lucas Oil Late Model Dirt Series

Speedco – “The Official Truck Lube and Tire Center” of the Lucas Oil Late Model Dirt Series

Sunoco Race Fuels – “The Official Fuel” of the Lucas Oil Late Model Dirt Series

2011 Lucas Oil Late Model Dirt Series Supporters Include:

Allstar Performance, American Racer, Banshee Graphics, Bloomquist Race Cars, COMP Cams, Cornett Racing Engines, Cruise with the Champions, CV Products, DirtonDirt.com, Dominator Race Products, Dyers Top Rods, ECR Race Engines, Eibach Springs, Fast Shafts, Gaerte Engines, GRT Race Cars, Hawk Performance, Hypercoil, Janowski Insurance, Jay Dickens Racing Engines, JE Pistons, JRi Shocks, Keyser MFG, Longhorn Chassis, MasterSbilt Chassis, Öhlins, Outerwears, PBM/Erson Cams, Performance Bodies, Pierce Racecars, Pro Power Racing, Quarter Master, Race Engine Design, Red Buck Cigars, Rhyne Race Engines, Rick Schwallie Photography, Ringers Gloves, Rocket Chassis, Roush Yates Engines, Roush Yates Performance, Safety Solutions, Sweet Manufactuing, Vic Hill Race Engines, Warrior Race Cars, Weld Racing Wheels, Wiles Drive Shafts, Wrisco, 5150 Race Trailers.

James Essex, Public Relations Coordinator, jessex@lucasdirt.com