HomeDirt Late Model NewsDunn-Benson Ford Signs on as Series Pace Car Supplier

Dunn-Benson Ford Signs on as Series Pace Car Supplier

Lucas Oil Late Model SeriesWAYCROSS, GA (April 26, 2012) – Officials of the Lucas Oil Late Model Dirt Series are excited to announce a new partnership with Dunn-Benson Ford as the “Official” supplier of the 2012 LOLMDS Pace Car. The LOLMDS will now have a sporty 2011 Ford Mustang convertible pacing the starting field at series events in 2012. Race fans will get a chance to see the beautiful pace car up close at the series’ next event at Tri-City Speedway in Pontoon, IL on Friday May 4th.

The Dunn-Benson Ford dealership, located in Dunn, NC, is a family owned dealership, specializing in new and low mileage, high quality used cars. Their sales staff is second to none with a high quality service department to service and repair both cars and trucks. Dunn-Benson Ford has serviced the local communities of Dunn, Benson, Clinton, Wilson, Clayton, Garner, Fayetteville, Fort Bragg, Raleigh, and Smithfield, NC for over 20 years and has acquired customers from all over the United States.

Dunn-Benson Ford owners Carlton and Kemp Lamm have been long time supporters of the dirt late model industry. The Lamm’s have been car owners, sponsors, and great friends to the entire sport and the many people involved in all aspects of the industry. In 2005 and 2006 the Dunn-Benson Ford Team won the series championship with driver Earl Pearson Jr. The Lamm’s then sold the entire team to NASCAR driver Bobby Labonte, who went on to win two more LOLMDS championships with Earl in 2007 and 2008.

“We have always supported the Lucas Oil Late Model Dirt Series and have a great relationship with everyone with the series and Lucas Oil Products even after we sold our race team. We felt like this was a great opportunity to stay involved in the sport and at the same time keep our company name out there for fans and racers to consider when they decide to purchase another vehicle. We’re looking forward to coming to more events this year and seeing all the great people in the sport that we’ve known for a long time”, stated Kemp Lamm, co-owner and General Manager of Dunn-Benson Ford.

The Dunn-Benson Ford dealership is located at 1700 West Cumberland Street in Dunn, NC. To reach the dealership by phone, contact them at 1-800-796-7285 or visit their expanded website at www.dunnbensonford.com to see the latest specials and sales. The company website is very user friendly and provides customers with in depth information on both new and used vehicles on sale along with parts and service information.

“It is an honor to have Dunn-Benson Ford on board with the series, and what better way than to have the Lamm’s provide the “Official” series pace car. Both Carlton and Kemp Lamm and the entire staff at the dealership are great people and have supported this sport for a long time. We look forward to seeing them at the races more in 2012 and continuing that relationship”, stated Ritchie Lewis, series director.

The series will have a rare weekend off this weekend and will return to action for a busy month of May next week. The series’ next event will take place at Tri-City Speedway in Pontoon Beach, IL on Friday May 4th for a complete one-day show paying $10,000 to win. The series will then travel to Paducah International Raceway in Paducah, KY on Saturday May 5th for another $10,000 to win sanctioned event to kick off the month of May.

For the latest breaking news on the Lucas Oil Late Model Dirt Series, visit the series’ website at www.lucasdirt.com. Follow us as well at http://www.facebook.com/lucasdirt and http://twitter.com/#!/lucasdirt .

About Lucas Oil Late Model Dirt Series: Founded in 2005, the Lucas Oil Late Model Dirt Series is the nations’ premier dirt late model sanctioning organization. It currently sanctions 46 events in 19 states in 2012 and receives national exposure through taped-delayed series events that are shown on CBS, CBS Sports, SPEED, NBC Sports and MAVTV.

About Lucas Oil Products: Founded in 1989 by Forrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself as one of the fastest-growing lubrication product lines in the consumer automotive aftermarket, featuring a line of engine oils, greases, gear lubes, problem-solving additives, and car-care products. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil has established itself as a worldwide leader in the lubrication industry. Motorsports has always been part of the Lucas Oil culture and the cornerstone of the company’s marketing strategy. Such passion for motorsports has inspired Lucas Oil to sponsor many race teams, events and series at all levels, including, NHRA, IRL, ASCS, NASCAR, IHRA and many more. Lucas Oil has also taken ownership and operational control of a number of high profile racing properties, such as: Lucas Oil Off Road Racing Series, Lucas Oil Drag Boat Series, Lucas Oil Pro Pulling League, Lucas Oil Late Model Dirt Series, Lucas Oil Modified Series, Lucas Oil Speedway in Wheatland, MO. and the Lucas Oil I-10 Speedway in Blythe, CA.

In 2007 Lucas Oil founded its own production house, Lucas Oil Production Studios, dedicated to producing high action motorsports television. Currently Lucas Oil Production Studios produces over 300 hours of original programming for networks such as CBS, NBC Sports, SPEED, and MAVTV. More information on Lucas Oil Products, Inc. can be found by visiting www.LucasOil.com.

Related Links 

2012 Lucas Oil Late Model Dirt Series Tour Schedule 

2012 Lucas Oil Late Model Dirt Series TV Schedule 

Lucas Oil Late Model Dirt Series

Lucas Oil Products

2012 Lucas Oil Late Model Dirt Series Sponsors

ASI Racewear – “The Official Merchandise Vendor” of the Lucas Oil Late Model Dirt Series

Canidae Pet Foods – “The Official Pet Foods” of the Lucas Oil Late Model Dirt Series

DART Machinery – “The Official Engine Components” of the Lucas Oil Late Model Dirt Series

E3 Spark Plugs – “The Official Spark Plug” of the Lucas Oil Late Model Dirt Series

Geico – “The Official Insurance” of the Lucas Oil Late Model Dirt Series

General Tire – “The Official Tire” of the Lucas Oil Late Model Dirt Series

Hoosier Tire – “The Official Race Tire” of the Lucas Oil Late Model Dirt Series

Lucas Oil Products – “The Official Oil” of the Lucas Oil Late Model Dirt Series
MavTV – “The Official TV Network” of the Lucas Oil Late Model Dirt Series
Optima Batteries – “The Official Battery” of the Lucas Oil Late Model Dirt Series

Speedco – “The Official Truck Lube and Tire Center” of the Lucas Oil Late Model Dirt Series

Sunoco Race Fuels – “The Official Fuel” of the Lucas Oil Late Model Dirt Series

U. S. Steel – “The Official Steel Manufacturer” of the Lucas Oil Late Model Dirt Series

2012 Lucas Oil Late Model Dirt Series Supporters Include:

Allstar Performance, American Racer, Banshee Graphics, Barry Wright Race Cars, Bloomquist Race Cars, COMP Cams, Chizmark Larson Insurance, Cornett Racing Engines,Crawford Supply, CV Products, DirtonDirt.com, Dyers Top Rods, Edlebrock, Eibach Springs, Fast Shafts, FK Rod Ends, Gaerte Engines, Hawk Performance, Jay Dickens Racing Engines, JE Pistons, JRi Shocks, Keyser MFG, Longhorn Chassis, MasterSbilt Chassis, Öhlins, Outerwears, PBM/Erson Cams, PAC Racing Springs, Performance Bodies, Pierce Racecars, PRC, Pro Power Racing, Quarter Master, Race Engine Design, Red Buck Cigars, Rick Schwallie Photography, Ringers Gloves, Rocket Chassis, Roush Yates Engines, Roush Yates Performance Parts, Simpson Performance Products, Sweet Mfg, Traeger Grills, Vic Hill Race Engines, Weld Racing Wheels, Wiles Drive Shafts, Wiley X Sunglasses, Wrisco, 5150 Race Trailers.

James Essex, Public Relations Coordinator, jessex@lucasdirt.com

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