AAA to Sponsor AAA Insurance NHRA Midwest Nationals at GIR

jdearing

Administrator
Staff member
MADISON, Ill. – NHRA and the Automobile Club of Southern California announced today that they have extended and added to their landmark relationship, encompassing many facets of NHRA’s business, including museum, safety, race and track sponsorships. In addition to extending its current involvement, the Automobile Club of Southern California has expanded its sponsorship to include title rights of the AAA Insurance NHRA Midwest Nationals at Gateway International Raceway outside St. Louis .

“Gateway International Raceway is pleased to extend our relationship with AAA for the AAA Insurance NHRA Midwest Nationals,” said Terry Harmeson, Gateway vice president and general manager. “They have been a great partner for us and we’re looking forward to helping them promote the great services they offer to more than 10 million people annually. We look forward to working with AAA for this event and many more in the future.”

“We’re looking forward to joining with the Automobile Club of Southern California to increase awareness of our legendary AAA roadside assistance and insurance services with members and other race fans from the region,” said Art Johnson, president of AAA Missouri. “AAA Missouri and Gateway International Raceway focus on quality service, and we both leverage our brand and resources to promote automotive safety on the track and in the community. As a result, we’re proud to sponsor the AAA Insurance NHRA Midwest Nationals.”

The relationship also includes naming rights for Auto Club Raceway at Pomona, entitlement rights of the Automobile Club of Southern California NHRA Finals held at Auto Club Raceway at Pomona, sponsorship of the Auto Club “Road to the Future” award annually recognizing the sport’s professional rookie of the year, presenting sponsorship of the Wally Parks NHRA Motorsports Museum, and presenting sponsorship of the popular California Hot Rod Reunion held at Auto Club Famoso Raceway in Bakersfield, Calif.

In addition, Automobile Club of Southern California is presenting sponsor of the NHRA Safety Safari and the NHRA Drags: Street Legal Style presented by AAA which runs at GIR on Tuesdays during the racing season.

Its naming rights at the historic Auto Club Raceway at Pomona also affords Automobile Club of Southern California presenting sponsorship of the Top Eliminator Club for each of the two national events that NHRA conducts at the raceway.

The Automobile Club of Southern California involvement with NHRA spans 16 years, beginning in 1994 as sponsor of the National Junior Dragster competition, quickly followed in 1995 with presenting sponsorship of the California Hot Rod Reunion. A year later, in 1996, Auto Club began sponsoring the “Road to the Future” award, which first started to recognize future stars of the sport and later became the official award to recognize NHRA’s top rookie performer.

The Automobile Club of Southern California has maintained title rights of the final race of the season, the Automobile Club of Southern California NHRA Finals, since 1999. In 2004, the company became the presenting sponsor of the Wally Parks NHRA Motorsports Museum . Finally, in 2006, Auto Club added naming rights to Auto Club Raceway at Pomona and presenting sponsorship of the NHRA Safety Safari and NHRA Drags: Street Legal Style.

The Automobile Club of Southern California, the largest member of the AAA federation of motor clubs, has been serving members since 1900. Through its affiliates and subsidiaries the Auto Club serves more than 10 million AAA members by way of AAA Texas, AAA Missouri, AAA Alabama, AAA New Mexico, AAA Hawaii and AAA Northern New England. Today, the Auto Club’s members benefit by roadside assistance, insurance products and services, travel agency, financial products, automotive pricing and buying programs, automotive testing and analysis, trip planning services and highway and transportation safety programs. Information about these products and services is available on the Auto Club’s Web site at www.AAA.com.

For tickets to the AAA Insurance NHRA Midwest Nationals at Gateway International Raceway, call 866-35-SPEED or visit GatewayRaceway.com. Race fans can follow all the action throughout the season at Gateway on its official Twitter site at Twitter.com/GatewayRaceway and its official page on Facebook, Facebook.com/GatewayRaceway.
 




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