Jimmy Owens Leads the Applinacezone.com Points Standings Heading to the Sunoco Race Fuels North/Sout

jdearing

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CORONA, CA (August 5, 2010) -Jimmy Owens of Newport, TN is leading the special Appliancezone.com point's category heading to next weekend's big event, the Sunoco Race Fuels North/South 100 Presented by Lucas Oil at Florence Speedway in Union, KY. Owens has a narrow 5-point lead over Ray Cook in the special point's category. Five LOLMDS drivers selected by Appliancezone.com are competing for a $70,000 primary sponsorship for the 2011-racing season. Jimmy Owens, Ray Cook, Don O'Neal, Chris Wall, and Steve Casebolt all are trying to win this unique contest, which is based on track performance (points earned), fan voting on www.appliancezoneracing.com, and by a special panel vote from members of the media, Lucas Oil, and NASCAR drivers Clint Bowyer and Bobby Labonte.

The Appliance Zone Company, based in Corydon, Indiana,is the fastest growing company in the online appliance parts industry. Appliancezone.com offers a wide variety of appliance parts for many of the top manufacturers of appliances, so the consumer can find and purchase any appliance part to fix and repair their current appliances.

This unique contest kicked off at the Lucas Oil Late Model Dirt Series sanctioned event on July 17th at the 4th Annual Diamond Nationals at Lucas Oil Speedway in Wheatland, MO. Jimmy Owens won the first two events within the contest. The second part of the contest includes fan participation based on fan voting at a special webpage setup for fans to vote for the driver they feel should be awarded the 2011 sponsorship.

Race fans can vote at http://appliancezoneracing.com/Home/DriverDevelopmentContest.aspx for their favorite driver, or whom they think deserves the 2011 Appliance Zone sponsorship. Each driver has a short bio listed on the voting page for race fans to choose from and vote for the most deserving driver to be awarded the $70,000 sponsorship.

"We're really excited about the response we've received so far about the contest and all the fans that have voted. All the drivers competing for this sponsorship are all class acts and have been great to work with. We couldn't be more pleased on how well the program has went so far and how the Lucas Oil late Model Dirt Series has been great to work with," stated Jim Allen, CEO of Appliancezone.com.

Appliance Zone will have a company display in the vendor midway with computers linked to the internet to provide race fans the opportunity to vote for their favorite driver at next weeks Sunoco Race Fuels North/South 100 at Florence speedway in Union KY, which is held from August 12-14th. Appliancezone.com will also give a special Appliancezone.com gift package to one lucky fan at the event next week. Every fan that comes by the Applinacezone.com booth and votes for their favorite driver on the computer at the track will receive a ticket that will be put into a special grand prize drawing held Saturday night during the event. The winning fan will receive a special appliancezone.com gift package full of cool stuff, compliments of appliancezone.com

The five drivers competing for the 2011 sponsorship will display Appliance Zone decals for the remainder of the 2010 season and a link to the fan voting page will be linked from the series website and each driver's website. A special Appliance Zone point's page will be listed on the series website for fans to keep up with the accumulated points after each event. Fans can log on and vote at www.applaincezoneracing.com or on the series website at www.lucasdirt.com and click on the Appliance Zone banner on the front page.

About Appliance Zone:Incorporated in 2008, ApplianceZone.com is a leading online retailer of appliance parts and accessories to do-it-yourself homeowners. The company was created by CEO, Jim Allen; an experienced appliance repair technician and appliance retailer; and his family [including wife and children, all of whom are personally involved in the day-to-day operation of the business]. ApplianceZone.com offers over 485,000 products and is the only online appliance parts retailer to include a price checker feature that instantly checks ApplianceZone.com pricing versus competitors. Appliance Zone served nearly 200,000 different households in 2009 and has enjoyed significant growth during every year of operation. To learn more about Appliance Zone, and the fan vote page, visit their home page at www.appliancezone.com and Appliance Zone Racing at www.appliancezoneracing.com.

About Lucas Oil Late Model Dirt Series: Founded in 2005, the Lucas Oil Late Model Dirt Series is the nations' premier dirt late model sanctioning organization. It currently sanctions 41 events in 18 states and receives national exposure through taped-delayed Series events that are shown on the SPEED Channel, VERSUS Network, and MAV TV. For the latest breaking news on the Lucas Oil Late Model Dirt Series go to www.lucasdirt.com or call the series' office at (951) 532-2503.

About Lucas Oil Products: Founded in 1989 by Forrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself as one of the fastest-growing lubrication product lines in the consumer automotive aftermarket, featuring a line of engine oils, greases, gear lubes and problem-solving additives. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil Products has established itself as the number one selling fuel treatment and additive products manufacturer in America and Canada. Lucas Oil Products has long been directly involved in the American racing industry at all levels through multiple vehicle sponsorships and racing events.

Lucas Oil Championship Point Standings

POS


CAR #


DRIVER NAME


HOMETOWN


POINTS

1


0


Scott Bloomquist


Mooresburg, TN


5090

2


20


Jimmy Owens


Newport, TN


4810

3


44


Earl Pearson, Jr.


Jacksonville, FL


4795

4


53


Ray Cook


Brasstown, NC


4530

5


71


Don O'Neal


Martinsville, IN


4420

6


17m


Dale McDowell


Chickamauga, GA


4180

7


c9


Steve Casebolt


Richmond, IN


3885

8


71w


Chris Wall


Springfield, LA


3875

9


s9


Dan Schlieper


Sullivan, WI


3850

10


23


John Blankenship


Williamson, WV


3800

11


18e


Eric Wells


Hazard, KY


3740

12


41n


Brad Neat


Dunnville, KY


3590

13


9t


Tim Isenberg


Marshfield, WI


3155

14


11t


Tyler Reddick


Corning, CA


2920


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2010 Lucas Oil Late Model Dirt Series Sponsors

ASI Racewear - "The Official Merchandise Vendor" of the Lucas Oil Late Model Dirt Series

Canidae Pet Foods - "The Official Pet Foods" of the Lucas Oil Late Model Dirt Series

DART Machinery - "The Official Engine Components" of the Lucas Oil Late Model Dirt Series

E3 Spark Plugs - "The Official Spark Plug" of the Lucas Oil Late Model Dirt Series

Geico Power Sports - "The Official Insurance" of the Lucas Oil Late Model Dirt Series

General Tire - "The Official Tire" of the Lucas Oil Late Model Dirt Series

Hoosier Tire - "The Official Race Tire" of the Lucas Oil Late Model Dirt Series

K&N Filters - "The Official Filter" of the Lucas Oil Late Model Dirt Series

Lucas Oil Products - "The Official Oil" of the Lucas Oil Late Model Dirt Series

Magnaflow Exhaust - "The Official Exhaust" of the Lucas Oil Late Model Dirt Series

MavTV - "The Official Men's Network" of the Lucas Oil Late Model Dirt Series

R&L Carrier - "The Official Carrier" of the Lucas Oil Late Model Dirt Series

Rockstar Energy Drink - "The Official Drink" of the Lucas Oil Late Model Dirt Series

Speedco - "The Official Truck Lube and Tire Center" of the Lucas Oil Late Model Dirt Series

Sunoco Race Fuels - "The Official Fuel" of the Lucas Oil Late Model Dirt Series


2010 Lucas Oil Late Model Dirt Series Supporters Include: AFCO, Allstar Performance, American Racer, ApplianceZone.com, Banshee Graphics, Bloomquist Race Cars, COMP Cams, Cornett Racing Engines, Cruise with the Champions, Custom Race Engines, DirtonDirt.com, Dominator Race Products, Dyers Top Rods, ECR Race Engines, Eibach Springs, Fast Shafts, GRT Race Cars, Hawk Performance, Hypercoil Springs, JRi Shocks, MasterSbilt Chassis, Öhlins, Penske Shocks, PBM/Erson Cams, Performance Bodies, Performance Rod & Custom, Pro Power Racing, Quarter Master, Race Engine Design, Red Buck Cigars, Rhyne Race Engines, Rick Schwallie Photography, Rocket Chassis, Roush Yates Engines, Safety Solutions, SuperFlow, Sweet Manufactuing, Vic Hill Race Engines, Warrior Race Cars, Weld Racing Wheels, Wiles Drive Shafts, Wrisco, WD Enterprises, 5150 Race Trailers.

James Essex, Public Relations Coordinator, jessex@lucasdirt.com
 




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