CORONA, CA (February 1, 2010) - The Lucas Oil Late Model Dirt Series is excited to announce the many special awards programs and numerous returning contingency sponsors and awards for racers that attend series events in 2010. Series officials are excited to announce a brand new sponsor on the LOLMDS series in 2010 Tantus Tobacco and their Red Buck Filtered Cigars brand based in Russell Springs, KY will be the official fast time sponsor for the series in 2010. The RED BUCK Fast Time award will award the fastest qualifier at every event a $100 cash award and a special year end banquet award to the driver that earns the most fast time awards during the year.
DART Machinery will again sponsor the DART Winternationals point's fund that will pay racers cash and product for the special speedweeks points fund put together by the series for drivers that participate in the events at East Bay Raceway Park. The top 10 racers that accumulate the most points will receive a portion of the points fund on the final night at East Bay Raceway Park with the DART Winternationals Champion receiving $5,000 in cash. In addition, DART has stepped up and added an additional starting spot in each feature throughout the week, bringing the total number of starting spots each nights feature to twenty-six. The DART Fast Pass provisional will be given each night of the DART Winternationals to the fastest qualifier that did not earn a starting position in the feature.
Performance Rod and Custom (PRC) has returned to sponsor the East Bay Raceway Park PRC Strawberry Dash each night giving the winner of the dash the final starting position for the feature event each night of the DART Winternationals. This driver will start 26th each night in the feature event. PRC will also sponsor the 2nd B-Main at every series event in 2010 and will award the first non-qualifier in the second B-main at every series event a PRC product award.
OHLINS Shocks will be the official sponsor of the OHLINS Shocks Top Performer of the race award in 2010. The driver that has the best overall performance of each event will win a special OHLINS Shocks product award at each event and the driver that earns the most OHLINS Shocks Top Performer points during the season will be awarded a special award at the series year end banquet compliments of OHLINS Shocks.
Quarter Master will again sponsor the "Quarter Master Rookie of the Year" program on the series for 2010. The rookie of the year program for the Lucas Oil Late Model Dirt Series continues to get bigger every year for racers who elect to run for the "Quarter Master Rookie of the Year" program. This year's program will pay $10,000 cash to the winner of the Rookie of the Year, with the runner up receiving $2,500 cash at the year end banquet. Other awards that have been posted for the rookie of the year program in 2010 include product awards from Quarter Master, Dyers Rods, Wrisco Industries, FAST Shafts, Performance Bodies, Hyperco, and Dominator Race Products. Racers have until March 1st to notify series officials their intent to run for the "Quarter Master Rookie of the Year".
AFCO will again be the title sponsor of the "AFCO Heat Race Winners" point's category and award the driver that wins the most heat races a special award at the year end awards banquet. Wiles Drive Shafts will be the title sponsor of Heat Race #1 and award a product certificate to the winner of heat race #1 at every series events. AFCO Products will sponsor Heat Race #2 and will award a product certificate to the winner. Allstar Performance will be the title sponsor of Heat Race #3 and award a product award to the winner at every event. Wrisco Aluminum will be the title sponsor of Heat Race #4 at every series event in 2010.
HAWK Brake will be the title sponsor of B-Main #1 and award the 1st non-qualifier a product award at every series event. Performance Rod and Custom (PRC) will be the title sponsor of B-Main #2 and also will award the 1st non-qualifier a product award at every series event.
PBM/Erson Cams has signed on as the title sponsor of the PBM/Erson Cams Hard Charger Award. PBM/Erson Cams will award the driver at every event that advances the most positions in the feature event a product award. The driver that earns the most PBM/Erson Cams Hard Charger points throughout the year will be awarded the PBM/Erson Cams Hard Charger of the Year award at the series year end banquet and receive a special award from PBM/Erson Cams.
COMP Cams will again be the title sponsor of the COMP Cams Engine Builders Challenge for the series in 2010. Engine builders that sign up for the challenge will earn points at every series event in 2010 and a COMP Cams Engine Builder of the Year will be crowned at the series year end banquet. The top engine builder will receive a $2,500 cash award and other special awards from COMP Cams. Engine builders competing in the 2010 COMP Cams Challenge to date include: Cornett Race Engines, Jay Dickens Racing Engines, Malcuit Engines, Pro Power Engines and Vic Hill Engines, Custom Race Engines, ECR Race Engines and Rhyne Competition Engines. Engine builders that want to be a part of the series and the engine builder's challenge should contact series officials.
A new special award in 2010 will show case the numerous crew chiefs of the drivers that follow the LOLMDS. DirtonDirt.com has com on board in 2010 to be the title sponsor of the "DirtonDirt.com Crew Chief of the Year" award. Points will be awarded to the crew chiefs of the drivers following the series and the crew chief that earns the most points will be crowned the "DirtonDirt Crew Chief of the Year" and receive a special cash award along with a free cruise from "Cruise with the Champions" at the series year end banquet. DirtonDirt.com will showcase the crews that turn the wrenches on these machines on the video section on www.Dirtondirt.com throughout the year.
Another new award on the series in 2010 will be the "Dominator Race Products Hard Luck" award. Dominator Race Products based in Lyons, OH has come on board to sponsor this special category and award a special product award to the driver that suffers the toughest luck of the event. Dominator Race Products have been approved by the LOLMDS and have introduced several new products for dirt late model racers in 2010.
Sunoco Race Fuels will once again be the Official Fuel of the LOLMDS and title sponsor of the "Sunoco Race for Gas" competition. The driver using Sunoco Race Fuels and earns the most Sunoco Race For Gas points during the season will be awarded a $3,000 cash award to first place and a $1,000 cash award to the runner-up in the year long points category.
K&N Filters the Official Filter of the LOLMDS will again sponsor the "K&N Clean Pass" award and give a $250 cash award to the driver that makes the cleanest and most impressive pass at each event.
Other official sponsor status on the LOLMDS in 2010 include Lucas Oil the official Lubricant, General Tire the official street tire, Rockstar Energy Drink as the official energy drink, E3 Spark Plugs as the official spark plug, R&L Carriers as the official carrier, ASI Racewear as the official merchandise vendor for the series and Hoosier Tire as the official race tire.
Other companies that have signed on as sponsors of the LOLMDS in 2010 include Hyperco, Penske Shocks, Performance Bodies, JRI Precision Suspensions, American Race Tire, Banshee Graphics, Dyers Top Rods, Wrisco Industries, FAST Shafts, Hyperco, 5150 Trailers, RaceCeiver, Rick Schwallie Photography, WD Enterprises, Bloomquist Race Cars, Mastersbilt Racecars, Rocket Chassis, Warrior Race Cars, and GRT Race Cars.
For the latest breaking news on the Lucas Oil Late Model Dirt Series, visit the Series' website at www.lucasdirt.com or call the series office at (951) 532-2503.
DART Machinery will again sponsor the DART Winternationals point's fund that will pay racers cash and product for the special speedweeks points fund put together by the series for drivers that participate in the events at East Bay Raceway Park. The top 10 racers that accumulate the most points will receive a portion of the points fund on the final night at East Bay Raceway Park with the DART Winternationals Champion receiving $5,000 in cash. In addition, DART has stepped up and added an additional starting spot in each feature throughout the week, bringing the total number of starting spots each nights feature to twenty-six. The DART Fast Pass provisional will be given each night of the DART Winternationals to the fastest qualifier that did not earn a starting position in the feature.
Performance Rod and Custom (PRC) has returned to sponsor the East Bay Raceway Park PRC Strawberry Dash each night giving the winner of the dash the final starting position for the feature event each night of the DART Winternationals. This driver will start 26th each night in the feature event. PRC will also sponsor the 2nd B-Main at every series event in 2010 and will award the first non-qualifier in the second B-main at every series event a PRC product award.
OHLINS Shocks will be the official sponsor of the OHLINS Shocks Top Performer of the race award in 2010. The driver that has the best overall performance of each event will win a special OHLINS Shocks product award at each event and the driver that earns the most OHLINS Shocks Top Performer points during the season will be awarded a special award at the series year end banquet compliments of OHLINS Shocks.
Quarter Master will again sponsor the "Quarter Master Rookie of the Year" program on the series for 2010. The rookie of the year program for the Lucas Oil Late Model Dirt Series continues to get bigger every year for racers who elect to run for the "Quarter Master Rookie of the Year" program. This year's program will pay $10,000 cash to the winner of the Rookie of the Year, with the runner up receiving $2,500 cash at the year end banquet. Other awards that have been posted for the rookie of the year program in 2010 include product awards from Quarter Master, Dyers Rods, Wrisco Industries, FAST Shafts, Performance Bodies, Hyperco, and Dominator Race Products. Racers have until March 1st to notify series officials their intent to run for the "Quarter Master Rookie of the Year".
AFCO will again be the title sponsor of the "AFCO Heat Race Winners" point's category and award the driver that wins the most heat races a special award at the year end awards banquet. Wiles Drive Shafts will be the title sponsor of Heat Race #1 and award a product certificate to the winner of heat race #1 at every series events. AFCO Products will sponsor Heat Race #2 and will award a product certificate to the winner. Allstar Performance will be the title sponsor of Heat Race #3 and award a product award to the winner at every event. Wrisco Aluminum will be the title sponsor of Heat Race #4 at every series event in 2010.
HAWK Brake will be the title sponsor of B-Main #1 and award the 1st non-qualifier a product award at every series event. Performance Rod and Custom (PRC) will be the title sponsor of B-Main #2 and also will award the 1st non-qualifier a product award at every series event.
PBM/Erson Cams has signed on as the title sponsor of the PBM/Erson Cams Hard Charger Award. PBM/Erson Cams will award the driver at every event that advances the most positions in the feature event a product award. The driver that earns the most PBM/Erson Cams Hard Charger points throughout the year will be awarded the PBM/Erson Cams Hard Charger of the Year award at the series year end banquet and receive a special award from PBM/Erson Cams.
COMP Cams will again be the title sponsor of the COMP Cams Engine Builders Challenge for the series in 2010. Engine builders that sign up for the challenge will earn points at every series event in 2010 and a COMP Cams Engine Builder of the Year will be crowned at the series year end banquet. The top engine builder will receive a $2,500 cash award and other special awards from COMP Cams. Engine builders competing in the 2010 COMP Cams Challenge to date include: Cornett Race Engines, Jay Dickens Racing Engines, Malcuit Engines, Pro Power Engines and Vic Hill Engines, Custom Race Engines, ECR Race Engines and Rhyne Competition Engines. Engine builders that want to be a part of the series and the engine builder's challenge should contact series officials.
A new special award in 2010 will show case the numerous crew chiefs of the drivers that follow the LOLMDS. DirtonDirt.com has com on board in 2010 to be the title sponsor of the "DirtonDirt.com Crew Chief of the Year" award. Points will be awarded to the crew chiefs of the drivers following the series and the crew chief that earns the most points will be crowned the "DirtonDirt Crew Chief of the Year" and receive a special cash award along with a free cruise from "Cruise with the Champions" at the series year end banquet. DirtonDirt.com will showcase the crews that turn the wrenches on these machines on the video section on www.Dirtondirt.com throughout the year.
Another new award on the series in 2010 will be the "Dominator Race Products Hard Luck" award. Dominator Race Products based in Lyons, OH has come on board to sponsor this special category and award a special product award to the driver that suffers the toughest luck of the event. Dominator Race Products have been approved by the LOLMDS and have introduced several new products for dirt late model racers in 2010.
Sunoco Race Fuels will once again be the Official Fuel of the LOLMDS and title sponsor of the "Sunoco Race for Gas" competition. The driver using Sunoco Race Fuels and earns the most Sunoco Race For Gas points during the season will be awarded a $3,000 cash award to first place and a $1,000 cash award to the runner-up in the year long points category.
K&N Filters the Official Filter of the LOLMDS will again sponsor the "K&N Clean Pass" award and give a $250 cash award to the driver that makes the cleanest and most impressive pass at each event.
Other official sponsor status on the LOLMDS in 2010 include Lucas Oil the official Lubricant, General Tire the official street tire, Rockstar Energy Drink as the official energy drink, E3 Spark Plugs as the official spark plug, R&L Carriers as the official carrier, ASI Racewear as the official merchandise vendor for the series and Hoosier Tire as the official race tire.
Other companies that have signed on as sponsors of the LOLMDS in 2010 include Hyperco, Penske Shocks, Performance Bodies, JRI Precision Suspensions, American Race Tire, Banshee Graphics, Dyers Top Rods, Wrisco Industries, FAST Shafts, Hyperco, 5150 Trailers, RaceCeiver, Rick Schwallie Photography, WD Enterprises, Bloomquist Race Cars, Mastersbilt Racecars, Rocket Chassis, Warrior Race Cars, and GRT Race Cars.
For the latest breaking news on the Lucas Oil Late Model Dirt Series, visit the Series' website at www.lucasdirt.com or call the series office at (951) 532-2503.
