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WAYCROSS, GA (May 9, 2012) - The Lucas Oil Late Model Dirt Seriessanctioned event from Virginia Motor Speedway, held April 14th, will air onSPEED Channel this Sunday, May 13th at 6PM EST. The Optima BatteriesCommonwealth 100 - presented by E3 Spark Plugs was filmed for broadcast in HighDefinition by Lucas Oil Studios, a division of Lucas Oil Products, Inc. Thisevent will be the first of many events broadcasted on television in 2012 forthe Lucas Oil Late Model Dirt Series.
Fans will want to tune in to watch this event that produced someof the year’s best racing action and drama on the 1/2 mile speed plant thatpaid $25,000 to the winner. In front of a fantastic spectator crowd, this megaevent drew a stellar field of drivers from all over the country to compete atBill Sawyer’s Virginia Motor Speedway. Numerous camera angles, driverinterviews, in-car cameras and technical segments, along with the 100-lapfeature event, will be included in the SPEED Channel broadcast, this Sunday May13[SUP]th[/SUP]. Virginia Motor Speedway has always producedsome of the most exciting races and this year’s event in front of the TVcameras was no exception.
“We encourage as many fans as possible to watch the LOLMDS eventon SPEED this Sunday. Lucas Oil Products and all of our Team Lucas partnershave made it possible to bring dirt late model racing to TV in a big way in2012. The quality of the shows taped in HD and the collective efforts of theLucas Oil Studios have come together to make a great show for TV,” statedRitchie Lewis, Series Director.
The Lucas Oil Late Model Dirt Series will have numerous eventsbroadcasted on several networks in 2012, including: CBS, CBS Sports, NBCSports, SPEED, and MAVTV. The entire 2012 Lucas Oil Late Model Dirt Series TVschedule can be found on the series website www.lucasdirt.com under the schedule link.
Up next for the Lucas Oil Late Model Dirt Series will be a pair of$10,000 to win showdowns this weekend. On Friday night, May 11[SUP]th[/SUP], the series will make its first appearance at Hartford MotorSpeedway in Hartford, MI. Then, on Saturday, May 12[SUP]th[/SUP], the series returns to LaSalle Speedway in LaSalle, IL. Bothevents will feature Red Buck Cigars Time Trials, Heat Races, B-Mains, and50-Lap main events. For more information on Hartford Motor Speedway or LaSalleSpeedway, check out the tracks’ websites at www.hartfordmotorspeedway.net and www.lasallespeedway.com.
For the latest breakingnews on the Lucas Oil Late Model Dirt Series, visit the series’ website at www.lucasdirt.com. Follow us as well at http://www.facebook.com/lucasdirt and http://twitter.com/#!/lucasdirt.
About Lucas Oil LateModel Dirt Series: Founded in 2005, the Lucas Oil Late Model DirtSeries is the nations' premier dirt late model sanctioning organization. Itcurrently sanctions 46 events in 19 states in 2012 and receives nationalexposure through taped-delayed series events that are shown on CBS, CBS Sports,SPEED, NBC Sports and MAVTV.
About Lucas OilProducts: Founded in 1989 byForrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself asone of the fastest-growing lubrication product lines in the consumer automotiveaftermarket, featuring a line of engine oils, greases, gear lubes,problem-solving additives, and car-care products. Through innovative productresearch and development, along with aggressive marketing programs, Lucas Oilhas established itself as a worldwide leader in the lubrication industry.Motorsports has always been part of the Lucas Oil culture and the cornerstoneof the company's marketing strategy. Such passion for motorsports has inspiredLucas Oil to sponsor many race teams, events and series at all levels,including, NHRA, IRL, ASCS, NASCAR, IHRA and many more. Lucas Oil has alsotaken ownership and operational control of a number of high profile racingproperties, such as: Lucas Oil Off Road Racing Series, Lucas Oil Drag BoatSeries, Lucas Oil Pro Pulling League, Lucas Oil Late Model Dirt Series, LucasOil Modified Series, Lucas Oil Speedway in Wheatland, MO. and the Lucas OilI-10 Speedway in Blythe, CA.
In 2007 Lucas Oilfounded its own production house, Lucas Oil Production Studios, dedicated to producinghigh action motorsports television. Currently Lucas Oil Production Studiosproduces over 300 hours of original programming for networks such as CBS, NBCSports, SPEED, and MAVTV. More information on Lucas Oil Products, Inc. can befound by visiting www.LucasOil.com.
Fans will want to tune in to watch this event that produced someof the year’s best racing action and drama on the 1/2 mile speed plant thatpaid $25,000 to the winner. In front of a fantastic spectator crowd, this megaevent drew a stellar field of drivers from all over the country to compete atBill Sawyer’s Virginia Motor Speedway. Numerous camera angles, driverinterviews, in-car cameras and technical segments, along with the 100-lapfeature event, will be included in the SPEED Channel broadcast, this Sunday May13[SUP]th[/SUP]. Virginia Motor Speedway has always producedsome of the most exciting races and this year’s event in front of the TVcameras was no exception.
“We encourage as many fans as possible to watch the LOLMDS eventon SPEED this Sunday. Lucas Oil Products and all of our Team Lucas partnershave made it possible to bring dirt late model racing to TV in a big way in2012. The quality of the shows taped in HD and the collective efforts of theLucas Oil Studios have come together to make a great show for TV,” statedRitchie Lewis, Series Director.
The Lucas Oil Late Model Dirt Series will have numerous eventsbroadcasted on several networks in 2012, including: CBS, CBS Sports, NBCSports, SPEED, and MAVTV. The entire 2012 Lucas Oil Late Model Dirt Series TVschedule can be found on the series website www.lucasdirt.com under the schedule link.
Up next for the Lucas Oil Late Model Dirt Series will be a pair of$10,000 to win showdowns this weekend. On Friday night, May 11[SUP]th[/SUP], the series will make its first appearance at Hartford MotorSpeedway in Hartford, MI. Then, on Saturday, May 12[SUP]th[/SUP], the series returns to LaSalle Speedway in LaSalle, IL. Bothevents will feature Red Buck Cigars Time Trials, Heat Races, B-Mains, and50-Lap main events. For more information on Hartford Motor Speedway or LaSalleSpeedway, check out the tracks’ websites at www.hartfordmotorspeedway.net and www.lasallespeedway.com.
For the latest breakingnews on the Lucas Oil Late Model Dirt Series, visit the series’ website at www.lucasdirt.com. Follow us as well at http://www.facebook.com/lucasdirt and http://twitter.com/#!/lucasdirt.
About Lucas Oil LateModel Dirt Series: Founded in 2005, the Lucas Oil Late Model DirtSeries is the nations' premier dirt late model sanctioning organization. Itcurrently sanctions 46 events in 19 states in 2012 and receives nationalexposure through taped-delayed series events that are shown on CBS, CBS Sports,SPEED, NBC Sports and MAVTV.
About Lucas OilProducts: Founded in 1989 byForrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself asone of the fastest-growing lubrication product lines in the consumer automotiveaftermarket, featuring a line of engine oils, greases, gear lubes,problem-solving additives, and car-care products. Through innovative productresearch and development, along with aggressive marketing programs, Lucas Oilhas established itself as a worldwide leader in the lubrication industry.Motorsports has always been part of the Lucas Oil culture and the cornerstoneof the company's marketing strategy. Such passion for motorsports has inspiredLucas Oil to sponsor many race teams, events and series at all levels,including, NHRA, IRL, ASCS, NASCAR, IHRA and many more. Lucas Oil has alsotaken ownership and operational control of a number of high profile racingproperties, such as: Lucas Oil Off Road Racing Series, Lucas Oil Drag BoatSeries, Lucas Oil Pro Pulling League, Lucas Oil Late Model Dirt Series, LucasOil Modified Series, Lucas Oil Speedway in Wheatland, MO. and the Lucas OilI-10 Speedway in Blythe, CA.
In 2007 Lucas Oilfounded its own production house, Lucas Oil Production Studios, dedicated to producinghigh action motorsports television. Currently Lucas Oil Production Studiosproduces over 300 hours of original programming for networks such as CBS, NBCSports, SPEED, and MAVTV. More information on Lucas Oil Products, Inc. can befound by visiting www.LucasOil.com.
